ScreenPoint Medical

ScreenPoint Medical is the leading developer of AI driven image analysis technology which helps improve breast cancer survival rates by detecting cancers earlier. A brand re-fresh was needed to reflect their pioneering work within the industry. A new identity system and brand guidelines were created including a new website, social media advertising, print collateral and exhibition graphics.

Role: Creative Director at The Designlab
Disciplines: Brand Identity, UI design, Print design, Exhibition design